Marketing can’t control a patron (experience)
Think about dual tiny toddlers playing, and suppose giving them some toys. For instance let’s contend we give them a Thomas a Tank Engine. Even if we indoctrinate them how to play with a trains, kids...
View ArticleToday’s thought: People are removing their sleep
For years, we have approached any day in terms of 3 8 hour segments. Ideally: one of those segments would be spent sleeping (but that never happens, generally now with kids who have me sleeping in...
View ArticleFuture of Work: Interview with Anthony Goldbloom, Founder and CEO of Kaggle.com
As someone whose career in the 21st Century has focused mainly on user contribution systems and user created content, I leverage several crowd-sourcing sites on the Web. One of my favorites is...
View ArticleCreating Unified Customer Experiences
There was a lot of speak during this week’s Enterprise 2.0 Conference about formulating one patron experiences. Questions being bantered around enclosed who should possess a one patron knowledge and...
View ArticleCulture Trumps Strategy
One of the most important Human 1.0 characteristic is culture. According to human evolutionary biologists, humans developed culture (broadly defined as tools, language, rituals, etc.) during the...
View ArticleDo we really have to deal with multiple layers of culture at work?
Many culture scholars would argue that you always have to deal with layers of cultures. There is the gender layer, the religious layer, the ethnic layer, the regional or nationality layer, the work...
View ArticleWhy your employer brand and your consumer brand should be the same
Many companies have employer brands (that part of the brand that you show to prospective talent) that are different from their consumer brands (that part of the brand that you show to customers and...
View ArticleThe human needs to leave a cultural legacy
Humans, like all other species, have been driven to leave a genetic legacy on this earth. Then we became the only species to develop culture to deal with change. Cultural evolution developed a...
View ArticleCulture Trumps Strategy with Jamie Gordon, VP of Anthropology at Northstar.
My first episode of the Culture Trumps Strategy show with Jamie Gordon, the VP of Anthropology at Northstar, was a great one. Jamie always thought of herself as a participant observer in her own life,...
View ArticleCulture Trumps Strategy: Genevieve Bell, Chief Anthropologist at Intel
I truly enjoyed my Culture Trumps Strategy conversation with Genevieve Bell, the Chief Anthropologist at Intel. She is anthropologist by training, holding a PhD in Anthropology from Stanford, and also...
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